{"id":4031,"date":"2023-11-19T20:00:00","date_gmt":"2023-11-19T20:00:00","guid":{"rendered":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/?p=4031"},"modified":"2023-12-03T19:30:26","modified_gmt":"2023-12-03T19:30:26","slug":"17-sztuka-tworzenia-chwytliwych-naglowkow","status":"publish","type":"post","link":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/4031","title":{"rendered":"#17 Sztuka tworzenia chwytliwych nag\u0142\u00f3wk\u00f3w"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>W dzisiejszym odcinku rozmawiamy o skutecznych technikach budowania komunikat\u00f3w, nag\u0142\u00f3wk\u00f3w, a nawet waszej misji lub u\u017cywaj\u0105 Messege Map. Metoda ta nie tylko sprawdza si\u0119 w kreowaniu przekazu marketingowego, ale tak\u017ce w walce z fake newsami. Dowiedz si\u0119, jak wykorzysta\u0107 storytelling w budowaniu komunikat\u00f3w misji, wizji, czy nazw produkt\u00f3w.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Pod filmem znajdziesz streszczenie najwa\u017cniejszych informacji, o kt\u00f3rych m\u00f3wi\u0142y\u015bmy w tym odcinku.<\/strong><\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-luminous-vivid-orange-background-color has-background wp-element-button\" href=\"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/Granty-to-nie-wszystko-odc.-17.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Transkrypcja odcinka<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Sztuka tworzenia chwytliwych nag\u0142\u00f3wk\u00f3w - odcinek #17\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/9kOVKdG1DzE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Chwytliwe nag\u0142\u00f3wki i storytelling<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<p>Gallo, znany guru storytellingu, proponuje wykorzystanie storytellingu do budowy kr\u00f3tkich, skutecznych komunikat\u00f3w. To narz\u0119dzie sprawdza si\u0119 nie tylko w misji i wizji, ale tak\u017ce na stronach sprzeda\u017cowych, gdzie pierwsze trzy sekundy s\u0105 kluczowe dla przyci\u0105gni\u0119cia uwagi odbiorcy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<p>Jak zwykle bardzo wa\u017cne jest, aby dobrze zna\u0107 swojego odbiorc\u0119. Bez dog\u0142\u0119bnego zrozumienia potrzeb i preferencji odbiorcy, wszelkie dzia\u0142ania komunikacyjne mog\u0105 by\u0107 nieskuteczne. Wr\u00f3\u0107 do naszego <a rel=\"noreferrer noopener\" href=\"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/3973\" target=\"_blank\">odcinka o wywiadach pog\u0142\u0119bionych<\/a>, \u017ceby nauczy\u0107 si\u0119, jak zdoby\u0107 te informacje.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Message Map &#8211; Klucz do efektywnego komunikatu<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. Stw\u00f3rz dobitn\u0105 informacj\u0119, kt\u00f3ra zatrzyma uwag\u0119 odbiorcy<\/h3>\n\n\n\n<p>Schemat message map skupia si\u0119 na tym, jak chcieliby\u015bmy, aby odbiorca postrzega\u0142 nasz\u0105 organizacj\u0119 lub produkt. Pierwszym krokiem jest zastanowienie si\u0119 nad tym, co jest istotne dla odbiorcy. Nast\u0119pnie wybieramy elementy, kt\u00f3re uda si\u0119 zamkn\u0105\u0107 w zaledwie 6 &#8211; 10 s\u0142owach.<\/p>\n\n\n\n<p>Przyk\u0142ady: &#8220;Praktyczne wskaz\u00f3wki zwi\u0119kszaj\u0105ce sprzeda\u017c do natychmiastowego wdro\u017cenia&#8221;, czy &#8220;Odkrywaj, do\u015bwiadczaj i \u0107wicz le\u015bn\u0105 uwa\u017cno\u015b\u0107,&#8221; s\u0105 przyk\u0142adami konkretnych komunikat\u00f3w, kt\u00f3re oddaj\u0105 istot\u0119 dzia\u0142a\u0144.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Poka\u017c 3 cechy, kt\u00f3re wzmacniaj\u0105 pierwsze zdanie<\/h3>\n\n\n\n<p>Skup si\u0119 na cechach, kt\u00f3re ulepsz\u0105 \u017cycie odbiorcy komunikatu lub rozwi\u0105\u017c\u0105 jego problem.<br>Przyk\u0142ady: &#8220;prosty&#8221;, &#8220;tani w u\u017cyciu&#8221;, &#8220;dzia\u0142a od razu&#8221;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Trzy warstwy komunikatu<\/h3>\n\n\n\n<p>Komunikat mo\u017cna rozbudowa\u0107 o trzy warstwy. <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>pierwsza warstwa to g\u0142\u00f3wne przes\u0142anie,<\/li>\n\n\n\n<li>druga warstwa zawiera informacje dodatkowe,<\/li>\n\n\n\n<li>a trzecia warstwa uwiarygodnia komunikat opiniami klient\u00f3w.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h2 class=\"wp-block-heading\">Jak skutecznie u\u017cywa\u0107 message map<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. Skuteczno\u015b\u0107 w kr\u00f3tkim czasie<\/h3>\n\n\n\n<p>Metoda ta skupia si\u0119 na tym, aby skutecznie przekaza\u0107 komunikat w kr\u00f3tkim czasie, np. 15 sekund. Ka\u017cde s\u0142owo jest kluczowe, dlatego warto po\u015bwi\u0119ci\u0107 czas na wyb\u00f3r odpowiednich wyra\u017ce\u0144, podobnie jak przy tworzeniu Elevator Pitch.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Kreatywno\u015b\u0107 w j\u0119zyku polskim<\/h3>\n\n\n\n<p>J\u0119zyk polski, mimo \u017ce cz\u0119sto uwa\u017cany jest za mniej plastyczny ni\u017c angielski, oferuje wiele mo\u017cliwo\u015bci. Korzystajmy z inspiracji z poezji, s\u0142ownika synonim\u00f3w czy translatora Google, aby znale\u017a\u0107 odpowiednie s\u0142owa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Testowanie komunikatu<\/h3>\n\n\n\n<p>Stworzony komunikat warto przetestowa\u0107 w mediach spo\u0142eczno\u015bciowych. Feedback od odbiorc\u00f3w pozwoli dostosowa\u0107 komunikat do rzeczywistych potrzeb i oczekiwa\u0144.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Podsumowanie<\/h2>\n\n\n\n<p>Znalezienie w\u0142a\u015bciwego komunikatu to proces wymagaj\u0105cy czasu i skupienia. Message map, opisana przez nas metoda, mo\u017ce by\u0107 nieocenionym narz\u0119dziem w budowaniu skutecznych komunikat\u00f3w. Pami\u0119tajmy, \u017ce granty to nie wszystko, a umiej\u0119tno\u015b\u0107 skutecznego komunikowania si\u0119 mo\u017ce otworzy\u0107 przed nami nowe mo\u017cliwo\u015bci.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<style type=\"text\/css\">@import url(\"https:\/\/assets.mlcdn.com\/fonts.css?version=1699449\");<\/style>\n    <style type=\"text\/css\">\n    \/* LOADER *\/\n    .ml-form-embedSubmitLoad {\n      display: inline-block;\n      width: 20px;\n      height: 20px;\n    }\n\n    .g-recaptcha {\n    transform: scale(1);\n    -webkit-transform: scale(1);\n    transform-origin: 0 0;\n    -webkit-transform-origin: 0 0;\n    height: ;\n    }\n\n    .sr-only {\n      position: absolute;\n      width: 1px;\n      height: 1px;\n      padding: 0;\n      margin: -1px;\n      overflow: hidden;\n      clip: rect(0,0,0,0);\n      border: 0;\n    }\n\n    .ml-form-embedSubmitLoad:after {\n      content: \" 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.ml-form-embedPermissionsOptionsCheckbox .label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox .label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description::before {\n          border-color: #cccccc!important;\n          background-color: #ffffff!important;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow input.custom-control-input[type=\"checkbox\"]{\n        box-sizing: border-box;\n        padding: 0;\n        position: absolute;\n        z-index: -1;\n        opacity: 0;\n        margin-top: 5px;\n        margin-left: -1.5rem;\n        overflow: visible;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-checkbox .custom-control-label::before, 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input[type=checkbox]:checked~.label-description::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-checkbox .custom-control-input:checked~.custom-control-label::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-checkbox .custom-control-input:checked~.custom-control-label::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox input[type=checkbox]:checked~.label-description::after {\n        background-image: url(\"data:image\/svg+xml,%3csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 8 8'%3e%3cpath fill='%23fff' d='M6.564.75l-3.59 3.612-1.538-1.55L0 4.26 2.974 7.25 8 2.193z'\/%3e%3c\/svg%3e\");\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-radio .custom-control-input:checked~.custom-control-label::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-radio .custom-control-input:checked~.custom-control-label::after {\n        background-image: url(\"data:image\/svg+xml,%3csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='-4 -4 8 8'%3e%3ccircle r='3' fill='%23fff'\/%3e%3c\/svg%3e\");\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-radio .custom-control-input:checked~.custom-control-label::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-radio .custom-control-input:checked~.custom-control-label::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-checkbox .custom-control-input:checked~.custom-control-label::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-checkbox .custom-control-input:checked~.custom-control-label::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedPermissions .ml-form-embedPermissionsOptionsCheckbox input[type=checkbox]:checked~.label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox input[type=checkbox]:checked~.label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow input[type=checkbox]:checked~.label-description::before  {\n          border-color: #000000!important;\n          background-color: #000000!important;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-radio .custom-control-label::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-radio .custom-control-label::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-radio .custom-control-label::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-radio .custom-control-label::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-checkbox .custom-control-label::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-checkbox .custom-control-label::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-checkbox .custom-control-label::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-checkbox .custom-control-label::after {\n           top: 2px;\n           box-sizing: border-box;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedPermissions .ml-form-embedPermissionsOptionsCheckbox .label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedPermissions .ml-form-embedPermissionsOptionsCheckbox .label-description::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description::after {\n           top: 0px!important;\n           box-sizing: border-box!important;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description::after {\n        top: 0px!important;\n           box-sizing: border-box!important;\n      }\n\n       #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox .label-description::after {\n            top: 0px!important;\n            box-sizing: border-box!important;\n            position: absolute;\n            left: -1.5rem;\n            display: block;\n            width: 1rem;\n            height: 1rem;\n            content: \"\";\n       }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox .label-description::before {\n        top: 0px!important;\n        box-sizing: border-box!important;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .custom-control-label::before {\n          position: absolute;\n          top: 4px;\n          left: -1.5rem;\n          display: block;\n          width: 16px;\n          height: 16px;\n          pointer-events: none;\n          content: \"\";\n          background-color: #ffffff;\n          border: #adb5bd solid 1px;\n          border-radius: 50%;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .custom-control-label::after {\n          position: absolute;\n          top: 2px!important;\n          left: -1.5rem;\n          display: block;\n          width: 1rem;\n          height: 1rem;\n          content: \"\";\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedPermissions .ml-form-embedPermissionsOptionsCheckbox .label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox .label-description::before, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description::before {\n          position: absolute;\n          top: 4px;\n          left: -1.5rem;\n          display: block;\n          width: 16px;\n          height: 16px;\n          pointer-events: none;\n          content: \"\";\n          background-color: #ffffff;\n          border: #adb5bd solid 1px;\n          border-radius: 50%;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedPermissions .ml-form-embedPermissionsOptionsCheckbox .label-description::after {\n          position: absolute;\n          top: 0px!important;\n          left: -1.5rem;\n          display: block;\n          width: 1rem;\n          height: 1rem;\n          content: \"\";\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description::after {\n          position: absolute;\n          top: 0px!important;\n          left: -1.5rem;\n          display: block;\n          width: 1rem;\n          height: 1rem;\n          content: \"\";\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .custom-radio .custom-control-label::after {\n          background: no-repeat 50%\/50% 50%;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .custom-checkbox .custom-control-label::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedPermissions .ml-form-embedPermissionsOptionsCheckbox .label-description::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox .label-description::after, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description::after {\n          background: no-repeat 50%\/50% 50%;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-control, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-control {\n        position: relative;\n        display: block;\n        min-height: 1.5rem;\n        padding-left: 1.5rem;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-radio .custom-control-input, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-radio .custom-control-input, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-checkbox .custom-control-input, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-checkbox .custom-control-input {\n          position: absolute;\n          z-index: -1;\n          opacity: 0;\n          box-sizing: border-box;\n          padding: 0;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-radio .custom-control-label, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-radio .custom-control-label, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-checkbox .custom-control-label, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-checkbox .custom-control-label {\n          color: #000000;\n          font-size: 12px!important;\n          font-family: 'Open Sans', Arial, Helvetica, sans-serif;\n          line-height: 22px;\n          margin-bottom: 0;\n          position: relative;\n          vertical-align: top;\n          font-style: normal;\n          font-weight: 700;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-fieldRow .custom-select, #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow .custom-select {\n        background-color: #ffffff !important;\n        color: #333333 !important;\n        border-color: #cccccc;\n        border-radius: 4px !important;\n        border-style: solid !important;\n        border-width: 1px !important;\n        font-family: 'Open Sans', Arial, Helvetica, sans-serif;\n        font-size: 14px !important;\n        line-height: 20px !important;\n        margin-bottom: 0;\n        margin-top: 0;\n        padding: 10px 28px 10px 12px !important;\n        width: 100% !important;\n        box-sizing: border-box !important;\n        max-width: 100% !important;\n        height: auto;\n        display: inline-block;\n        vertical-align: middle;\n        background: url('https:\/\/assets.mlcdn.com\/ml\/images\/default\/dropdown.svg') no-repeat right .75rem center\/8px 10px;\n        -webkit-appearance: none;\n        -moz-appearance: none;\n        appearance: none;\n      }\n\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow {\n        height: auto;\n        width: 100%;\n        float: left;\n      }\n      .ml-form-formContent.horozintalForm .ml-form-horizontalRow .ml-input-horizontal { width: 70%; float: left; }\n      .ml-form-formContent.horozintalForm .ml-form-horizontalRow .ml-button-horizontal { width: 30%; float: left; }\n      .ml-form-formContent.horozintalForm .ml-form-horizontalRow .ml-button-horizontal.labelsOn { padding-top: 25px;  }\n      .ml-form-formContent.horozintalForm .ml-form-horizontalRow .horizontal-fields { box-sizing: border-box; float: left; padding-right: 10px;  }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow input {\n        background-color: #ffffff;\n        color: #333333;\n        border-color: #cccccc;\n        border-radius: 4px;\n        border-style: solid;\n        border-width: 1px;\n        font-family: 'Open Sans', Arial, Helvetica, sans-serif;\n        font-size: 14px;\n        line-height: 20px;\n        margin-bottom: 0;\n        margin-top: 0;\n        padding: 10px 10px;\n        width: 100%;\n        box-sizing: border-box;\n        overflow-y: initial;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow button {\n        background-color: #F08522 !important;\n        border-color: #F08522;\n        border-style: solid;\n        border-width: 1px;\n        border-radius: 14px;\n        box-shadow: none;\n        color: #ffffff !important;\n        cursor: pointer;\n        font-family: 'Open Sans', Arial, Helvetica, sans-serif;\n        font-size: 14px !important;\n        font-weight: 700;\n        line-height: 20px;\n        margin: 0 !important;\n        padding: 10px !important;\n        width: 100%;\n        height: auto;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-horizontalRow button:hover {\n        background-color: #9D9E9E !important;\n        border-color: #9D9E9E !important;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow input[type=\"checkbox\"] {\n        box-sizing: border-box;\n        padding: 0;\n        position: absolute;\n        z-index: -1;\n        opacity: 0;\n        margin-top: 5px;\n        margin-left: -1.5rem;\n        overflow: visible;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow .label-description {\n        color: #000000;\n        display: block;\n        font-family: 'Open Sans', Arial, Helvetica, sans-serif;\n        font-size: 12px;\n        text-align: left;\n        margin-bottom: 0;\n        position: relative;\n        vertical-align: top;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow label {\n        font-weight: normal;\n        margin: 0;\n        padding: 0;\n        position: relative;\n        display: block;\n        min-height: 24px;\n        padding-left: 24px;\n\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow label a {\n        color: #000000;\n        text-decoration: underline;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow label p {\n        color: #000000 !important;\n        font-family: 'Open Sans', Arial, Helvetica, sans-serif !important;\n        font-size: 12px !important;\n        font-weight: normal !important;\n        line-height: 18px !important;\n        padding: 0 !important;\n        margin: 0 5px 0 0 !important;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow label p:last-child {\n        margin: 0;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedSubmit {\n        margin: 0 0 20px 0;\n        float: left;\n        width: 100%;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedSubmit button {\n        background-color: #F08522 !important;\n        border: none !important;\n        border-radius: 14px !important;\n        box-shadow: none !important;\n        color: #ffffff !important;\n        cursor: pointer;\n        font-family: 'Open Sans', Arial, Helvetica, sans-serif !important;\n        font-size: 14px !important;\n        font-weight: 700 !important;\n        line-height: 21px !important;\n        height: auto;\n        padding: 10px !important;\n        width: 100% !important;\n        box-sizing: border-box !important;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedSubmit button.loading {\n        display: none;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-embedSubmit button:hover {\n        background-color: #9D9E9E !important;\n      }\n      .ml-subscribe-close {\n        width: 30px;\n        height: 30px;\n        background: url('https:\/\/assets.mlcdn.com\/ml\/images\/default\/modal_close.png') no-repeat;\n        background-size: 30px;\n        cursor: pointer;\n        margin-top: -10px;\n        margin-right: -10px;\n        position: absolute;\n        top: 0;\n        right: 0;\n      }\n      .ml-error input, .ml-error textarea, .ml-error select {\n        border-color: red!important;\n      }\n\n      .ml-error .custom-checkbox-radio-list {\n        border: 1px solid red !important;\n        border-radius: 4px;\n        padding: 10px;\n      }\n\n      .ml-error .label-description,\n      .ml-error .label-description p,\n      .ml-error .label-description p a,\n      .ml-error label:first-child {\n        color: #ff0000 !important;\n      }\n\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow.ml-error .label-description p,\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-checkboxRow.ml-error .label-description p:first-letter {\n        color: #ff0000 !important;\n      }\n            @media only screen and (max-width: 400px){\n\n        .ml-form-embedWrapper.embedDefault, .ml-form-embedWrapper.embedPopup { width: 100%!important; }\n        .ml-form-formContent.horozintalForm { float: left!important; }\n        .ml-form-formContent.horozintalForm .ml-form-horizontalRow { height: auto!important; width: 100%!important; float: left!important; }\n        .ml-form-formContent.horozintalForm .ml-form-horizontalRow .ml-input-horizontal { width: 100%!important; }\n        .ml-form-formContent.horozintalForm .ml-form-horizontalRow .ml-input-horizontal > div { padding-right: 0px!important; padding-bottom: 10px; }\n        .ml-form-formContent.horozintalForm .ml-button-horizontal { width: 100%!important; }\n        .ml-form-formContent.horozintalForm .ml-button-horizontal.labelsOn { padding-top: 0px!important; }\n\n      }\n    <\/style>\n\n    \n  \n    <style type=\"text\/css\">\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow {\n        margin-bottom: 20px;\n        text-align: left;\n        float: left;\n        width: 100%;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox {\n        margin: 0 0 10px 0;\n        width: 100%;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox.last-group {\n        margin: 0;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow h4 {\n        color: ;\n        font-family: ;\n        font-size: px;\n        font-weight: ;\n        line-height: px;\n        margin: 0 0 10px 0;\n        text-align: left;\n        word-break: break-word;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox label {\n        font-weight: normal;\n        margin: 0;\n        padding: 0;\n        position: relative;\n        display: block;\n        min-height: 24px;\n        padding-left: 24px;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox .label-description {\n        color: #000000;\n        font-family: 'Open Sans', Arial, Helvetica, sans-serif;\n        font-size: 12px;\n        line-height: 18px;\n        text-align: left;\n        margin-bottom: 0;\n        position: relative;\n        vertical-align: top;\n        font-style: normal;\n        font-weight: 700;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox .description {\n        color: #000000;\n        font-family: 'Open Sans', Arial, Helvetica, sans-serif;\n        font-size: 12px;\n        font-style: italic;\n        font-weight: 400;\n        line-height: 18px;\n        margin: 5px 0 0 0;\n        text-align: left;\n      }\n      #mlb2-9475008.ml-form-embedContainer .ml-form-embedWrapper .ml-form-embedBody .ml-form-interestGroupsRow .ml-form-interestGroupsRowCheckbox input[type=\"checkbox\"] {\n        box-sizing: border-box;\n        padding: 0;\n        position: absolute;\n        z-index: -1;\n        opacity: 0;\n        margin-top: 5px;\n        margin-left: -1.5rem;\n        overflow: visible;\n      }\n    <\/style>\n    \n\n    \n    \n\n    \n    \n\n    \n\n      \n        \n        \n      \n\n      \n        \n        \n      \n\n      \n\n            \n            \n            \n            \n            \n            \n      \n\n      \n\n      \n        \n        \n         \n        \n        \n      \n\n        \n        \n        \n        \n        \n        \n      \n\n       \n\n        \n        \n        \n        \n        \n        \n        \n       \n\n\n      \n        \n        \n        \n        \n  \n\n\n\n  \n        \n        \n        \n      \n\n\n      \n    \n    \n    \n    \n    \n    \n    \n  \n\n  \n        \n        \n        \n        \n        \n      \n\n      \n        \n        \n        \n        \n        \n      \n\n      \n        \n        \n        \n        \n        \n      \n\n       \n\n        \n        \n        \n        \n       \n\n       \n        \n        \n        \n        \n      \n\n      \n        \n        \n        \n        \n        \n        \n        \n       \n\n    \n\n    \n\n\n      \n\n\n      \n\n      \n      \n\n      \n\n      \n\n\n\n\n\n    \n\n      \n    <div id=\"mlb2-9475008\" class=\"ml-form-embedContainer ml-subscribe-form ml-subscribe-form-9475008\">\n      <div class=\"ml-form-align-center \">\n        <div class=\"ml-form-embedWrapper embedForm\">\n\n          \n          \n\n          <div class=\"ml-form-embedBody ml-form-embedBodyDefault row-form\">\n\n            <div class=\"ml-form-embedContent\" style=\" \">\n              \n                <h4>Chc\u0119 dost\u0119p do szablonu Messega Map<\/h4>\n                <p>Wype\u0142nij, \u017ceby dosta\u0107 dost\u0119p do szablonu&nbsp;<\/p>\n              \n            <\/div>\n\n            <form class=\"ml-block-form\" action=\"https:\/\/assets.mailerlite.com\/jsonp\/653519\/forms\/105274178263844177\/subscribe\" data-code=\"\" method=\"post\" target=\"_blank\">\n              <div class=\"ml-form-formContent\">\n                \n\n                  \n                  <div class=\"ml-form-fieldRow \">\n                    <div class=\"ml-field-group ml-field-name\">\n\n                      \n\n\n                      <!-- input -->\n                      <input aria-label=\"name\" type=\"text\" class=\"form-control\" data-inputmask=\"\" name=\"fields[name]\" placeholder=\"Imi\u0119\" autocomplete=\"given-name\">\n                      <!-- \/input -->\n\n                      <!-- textarea -->\n                      \n                      <!-- \/textarea -->\n\n                      <!-- select -->\n                      \n                      <!-- \/select -->\n\n                      <!-- checkboxes -->\n            \n            <!-- \/checkboxes -->\n\n                      <!-- radio -->\n                      \n                      <!-- \/radio -->\n\n                      <!-- countries -->\n                      \n                      <!-- \/countries -->\n\n\n\n\n\n                    <\/div>\n                  <\/div><div class=\"ml-form-fieldRow ml-last-item\">\n                    <div class=\"ml-field-group ml-field-email ml-validate-email ml-validate-required\">\n\n                      \n\n\n                      <!-- input -->\n                      <input aria-label=\"email\" aria-required=\"true\" type=\"email\" class=\"form-control\" data-inputmask=\"\" name=\"fields[email]\" placeholder=\"E-mail\" autocomplete=\"email\">\n                      <!-- \/input -->\n\n                      <!-- textarea -->\n                      \n                      <!-- \/textarea -->\n\n                      <!-- select -->\n                      \n                      <!-- \/select -->\n\n                      <!-- checkboxes -->\n            \n            <!-- \/checkboxes -->\n\n                      <!-- radio -->\n                      \n                      <!-- \/radio -->\n\n                      <!-- countries -->\n                      \n                      <!-- \/countries -->\n\n\n\n\n\n                    <\/div>\n                  <\/div>\n                \n              <\/div>\n\n              \n\n              <!-- Privacy policy -->\n              \n              <!-- \/Privacy policy -->\n\n              \n\n              <div class=\"ml-form-interestGroupsRow ml-block-groups ml-validate-required\">\n                \n                    <div class=\"ml-form-interestGroupsRowCheckbox group\" style=\"\">\n                      <label>\n                        \n                        <input type=\"checkbox\" name=\"groups[]\" value=\"102765101817267845\">\n                        <div class=\"label-description\">dzia\u0142alno\u015b\u0107 odp\u0142atna w organizacjach pozarz\u0105dowych<\/div>\n                      <\/label>\n                      <div class=\"description\">Zaznacz, je\u017celi jeste\u015b cz\u0142onkiem organizacji pozarz\u0105dowej, kt\u00f3ra chce finansowa\u0107 swoje dzia\u0142ania poprzez sprzeda\u017c swoich produkt\u00f3w i us\u0142ucj<\/div>\n                      \n                    <\/div>\n                  \n                    <div class=\"ml-form-interestGroupsRowCheckbox group\" style=\"\">\n                      <label>\n                        \n                        <input type=\"checkbox\" name=\"groups[]\" value=\"102570440409482380\">\n                        <div class=\"label-description\">w\u0142asna dzia\u0142alno\u015b\u0107 gospodarcza\/dzia\u0142alno\u015b\u0107 nierejestrowa<\/div>\n                      <\/label>\n                      <div class=\"description\">Zaznacz, je\u017celi jeste\u015b zainteresowany wiedz\u0105 o dzia\u0142alno\u015bci nierejstrowej i\/lub wystartowanie w\u0142asnej firmy<\/div>\n                      \n                    <\/div>\n                  \n                    <div class=\"ml-form-interestGroupsRowCheckbox last-group\" style=\"\">\n                      <label>\n                        \n                        <input type=\"checkbox\" name=\"groups[]\" value=\"105274810383205432\">\n                        <div class=\"label-description\">Messege Map<\/div>\n                      <\/label>\n                      \n                      \n                    <\/div>\n                  \n              <\/div>\n\n              <div class=\"ml-form-checkboxRow ml-validate-required\">\n                \n                  <label class=\"checkbox\">\n                    <input type=\"checkbox\">\n                    <div class=\"label-description\">\n                      <p>Wyra\u017cam zgod\u0119 na otrzymywanie informacji o wydarzeniach i us\u0142ugach realizowanych przez Miedziowe Stowarzyszenie Przedsi\u0119biorczo\u015bci. Zgod\u0119 b\u0119dziesz m\u00f3g\u0142 w ka\u017cdej chwili wycofa\u0107. Nie udost\u0119pnimy Twoich danych nikomu innemu.<\/p>\n                    <\/div>\n                  <\/label>\n                \n              <\/div>\n\n\n\n\n\n\n              \n              <input type=\"hidden\" name=\"ml-submit\" value=\"1\">\n\n              <div class=\"ml-form-embedSubmit\">\n                \n                  <button type=\"submit\" class=\"primary\">Uzyskaj dost\u0119p do szablonu<\/button>\n                \n                <button disabled=\"disabled\" style=\"display: none;\" type=\"button\" class=\"loading\">\n                  <div class=\"ml-form-embedSubmitLoad\"><\/div>\n                  <span class=\"sr-only\">Loading&#8230;<\/span>\n                <\/button>\n              <\/div>\n\n              \n              <input type=\"hidden\" name=\"anticsrf\" value=\"true\">\n            <\/form>\n          <\/div>\n\n          <div class=\"ml-form-successBody row-success\" style=\"display: none\">\n\n            <div class=\"ml-form-successContent\">\n              \n                <h4>Szybciutko wejd\u017a na swoj\u0105 skrzynk\u0119 i potwierd\u017a subskrypcj\u0119!<\/h4>\n                <p><\/p>\n<p>Upewnij si\u0119, \u017ce mail od nas nie trafia do spamu (<strong>dodaj nas do zaufanych odbiorc\u00f3w<\/strong>).<\/p>\n<p><\/p>\n<p>Gdy tylko to zrobisz, dostaniesz od nas link do szablonu.<\/p>\n<p><\/p>\n              \n            <\/div>\n\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n\n  \n\n  \n  \n  <script>\n    function ml_webform_success_9475008() {\n      var $ = ml_jQuery || jQuery;\n      $('.ml-subscribe-form-9475008 .row-success').show();\n      $('.ml-subscribe-form-9475008 .row-form').hide();\n    }\n      <\/script>\n  \n  \n      <script src=\"https:\/\/groot.mailerlite.com\/js\/w\/webforms.min.js?v1f25ee4b05f240a833e02c19975434a4\" type=\"text\/javascript\"><\/script>\n        <script>\n            fetch(\"https:\/\/assets.mailerlite.com\/jsonp\/653519\/forms\/105274178263844177\/takel\")\n        <\/script>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:26px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:27px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/33OE38ijL70gpzdeTHIXPp?utm_source=generator&#038;theme=0\" width=\"100%\" height=\"152\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\n","protected":false},"excerpt":{"rendered":"<p>W dzisiejszym odcinku rozmawiamy o skutecznych technikach budowania komunikat\u00f3w, nag\u0142\u00f3wk\u00f3w, a nawet waszej misji lub u\u017cywaj\u0105 Messege Map. Metoda ta nie tylko sprawdza si\u0119 w kreowaniu przekazu marketingowego, ale tak\u017ce w walce z fake newsami. Dowiedz si\u0119, jak wykorzysta\u0107 storytelling w budowaniu komunikat\u00f3w misji, wizji, czy nazw produkt\u00f3w. Pod filmem znajdziesz streszczenie najwa\u017cniejszych informacji, o [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4042,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_regular_price":[],"currency_symbol":[],"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[158,154,105,155,157,149,103,153,156,104,152,151,150],"class_list":["post-4031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-3sektor","tag-dzialalnosc-odplatna","tag-fundacja","tag-kgw","tag-klub-sportowy","tag-misja","tag-ngo","tag-organizacja-pozarzadowa","tag-osp","tag-stowarzyszenie","tag-strategia","tag-wartosci","tag-wizja"],"post_slider_layout_featured_media_urls":{"thumbnail":["https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona-150x150.jpg",150,150,true],"post_slider_layout_landscape_large":["https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona-1080x800.jpg",1080,800,true],"post_slider_layout_portrait_large":["https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona.jpg",1080,1080,false],"post_slider_layout_square_large":["https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona.jpg",1080,1080,false],"post_slider_layout_landscape":["https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona-600x400.jpg",600,400,true],"post_slider_layout_portrait":["https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona-600x900.jpg",600,900,true],"post_slider_layout_square":["https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona-600x600.jpg",600,600,true],"full":["https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona.jpg",1080,1080,false]},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-content\/uploads\/2023\/11\/granty-to-nie-wszystko-strona.jpg","_links":{"self":[{"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/posts\/4031"}],"collection":[{"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/comments?post=4031"}],"version-history":[{"count":7,"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/posts\/4031\/revisions"}],"predecessor-version":[{"id":4046,"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/posts\/4031\/revisions\/4046"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/media\/4042"}],"wp:attachment":[{"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/media?parent=4031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/categories?post=4031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.miedziowestowarzyszenie.pl\/podcast\/wp-json\/wp\/v2\/tags?post=4031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}